A global logo to represent a global movement: Open Educational Resources

Challenge: Propose an alternative to the existing anglo-centric logo of Open Educational Resources (OER). The new logo should be adaptable to all world languages and use highly recognizable forms and symbols throughout different cultures.

The new Open Educational Resources logo was a way of create a common identity for the global community of practitioners, projects and researchers. The design creates a common visual idea and allows for the term Open Educational Resources to be expressed in different languages by integrating multilingual text framed by a common symbol. It was officially adopted in the World OER Congress at UNESCO’s Headquarters in Paris. Since then, it has been translated by the crowd in over 30 languages. It represents “subtle and explicit representations of the subjects and goals of OER”. 

Its full explanation and recommendation of use is available at the Manual of visual identity below: