A global logo to represent a global movement: Open Educational Resources

The new Open Educational Resources logo was a way of create a common identity for the global OER community of practitioners, projects and researchers. The design creates a common visual idea and allows for the name of the term ‘OER’ to be expressed in different languages. It was officially adopted in the World OER Congress at UNESCO’s Headquarters in Paris. Since then, it has been translated in over 30 languages.

Wearing the brand: Thematic kanga for local visibility in the African Great Lakes

Kanga is a colourful garment used throughout the African Great Lakes region. It is a piece of printed cotton fabric where the edges features a strip which contains a written message. This message is called the jina (literally ‘name’) of the kanga. Messages are often in the form of riddles or proverbs. To promote a capacity building project for local radios in 7 Sub-Saharian African countries, a thematic kanga was designed with the project branding. The result was that not only the radio staff but the community/audience using the kangas in a myriad of ways: sewing shirts and dresses, as posters in the studio, table cloth, etc.